Tender reference: CPC2022088
Dynamic Purchasing System Framework Agreement for the Provision of Marketing Services and Events
Thynne – Lot no: 11 design
Discover how we’ve brought clarity from complexity to Connected Places Catapult
We have worked with the team at Connected Places Catapult over the last couple of years, providing creative digital illustrations and infographics for aviation, rail, maritime and roads, web UX and UI design, build and development, animation and video production. Our work has included:
Digital illustrations
We were briefed to create content to communicate complex and difficult to explain information on new transport, infrastructure and decarbonisation plans, in an easy to understand, attractive way. Aimed at businesses and public sector organisations in the infrastructure sector, we created informative 3D infographics, that could be used in presentations, online and at events. The graphics were in-keeping with the Connected Places Catapult brand guidelines, using CPC colours, fonts and icons.We have since created several of these infographics, including animated interactive versions for a number of different projects that Connected Places Catapult have supported.
Manual for Smart Streets
A digital interactive manual providing help to Local Authorities in identifying and using new innovation and technologies to deal with traffic and transport management challenges. Our brief was to create a vision map of a fictional city to communicate the complex, detailed and multi-layered information in an interactive and interesting way.
We developed a 3D digital illustration style that was in-keeping with brand guidelines. This style was used to create a cityscape visual map that detailed all the new traffic/transport technologies that could be used in an urban environment. Twelve individual illustrations were then created for the focus areas.
An interactive version of the vision map was then created, with rollovers on the focus areas displaying the individual illustrations and text detail plus links to further information. The interactive version was integrated into a Manual for Smart Streets website we created, developed and hosted.
A two minute animation was also created, with voiceover to explain each element of the vision map in more detail. This project was a collaboration between public and private sector organisations for Connected Places Catapult, Transport Technology Forum, commissioned and supported by the Department for Transport. As such, there were many stakeholders to communicate with at various stages throughout the project, needing robust project management processes and tools and an efficient communication plan to enable key milestones to be met.
Our work included:
Branding & logo creation
3D digital illustrations
Vision map: static & interactive
Copywriting
Video storyboarding, scriptwriting & voiceover
Animation/video production
Website: UX & UI design, build, development
Web hosting & maintenance
We approached Thynne to help us develop an isometric infographic for a project we we’re working on. The team delivered outstanding work in a timely and professional manner. They implemented multiple rounds of our detailed feedback and did so until the product was perfect. I would recommend Thynne unreservedly to anyone looking for help with graphics, branding and 3D visualisations.
Daniel Ellis, Connected Places Catapult
Our brief was to create a digital manual that communicated the information on new traffic and transport technologies in an interesting and interactive way. Thynne created an engaging and creative informative infographic solution, which we’ve had great feedback on. The team were always responsive to our needs and were great to work with, thank you!
Darren Pangbourne, Senior Project Manager
Helping Gaist with their digital, marketing and brand challenges
An international highways and mobile mapping company, aimed at local authorities, central government, telecommunications companies and infrastructure maintenance contractors. We’ve worked with Gaist for over 10 years, providing a full range of marketing services, helping them evolve into the multi-award-winning business they are today.
Our work has included brand identity development, content creation, a range of literature and supporting materials for events, presentation and video creation, animation, social media content, web design and development, and design and artwork setting for white papers and government reports. Gaist’s recent partnership with Essency, brought two of our clients together. We designed, developed and hosted an impactful and effective website aimed specifically at the Australian highways and infrastructure market. Delivered on time, on budget and on brief.
Our work includes:
Branding & logo creation
Strategy
Design
Video
Animation
Copywriting
Social media content
Web design & development
Thynne took our complex and diverse company mission and captured it perfectly in our new brand. They worked closely with us to develop a deep knowledge of our specialist field, so when it came to handling information for the website, they were the perfect people. Our branding and website have resonated with our audiences in the highways and utilities industries. Thynne created a brand that truly works for our company mission and vision.”
Jake Lawson, Global Marketing Manager
How we bring clarity to Transport & Energy
Transport + Energy was set up to bring two sectors, which historically had no link, together to ensure that the UK’s transition to electric vehicles and decarbonised transport is successful. Our work with them supports the regular innovation events they hold for local councils, government departments and private sector businesses in the transport and energy industries.
Creation of signage, banners, design and production of brochures, programmes and development of supporting digital assets are amongst the projects we have completed recently to help make the events a success.
Our work includes:
Branding & logo creation
Strategy
Design
Video
Animation
Copywriting
Social media content
Web design & development
Thynne really understand the infrastructure and technology industries and always deliver creative designs that have positive feedback. We would have no hesitation in recommending their services.”
Alec Peachy, Owner and Editorial Director, Transport & Energy
